ROI Calculator
What are the calls you miss actually worth?
Move the sliders to match your business. Nothing is sent anywhere, no email is required, and the arithmetic is shown in full underneath so you can check it yourself.
25 enquiries a week
Calls, forms and messages combined
That is roughly
$3,218
a month, on these numbers
Your numbers
Rough estimates are fine — the shape of the answer rarely changes.
Calls and enquiries per week
25Phone, website forms and social messages combined.
Percentage you don't get to in time
30%Unanswered, voicemail, or replied to hours later. Industry surveys put this near 30% for home services.
Average job value
$220Across your mix of recurring, deep and move-out cleans.
Of the enquiries you do reach, how many book?
45%Your close rate when you actually get to speak to someone.
Plan you'd be on
Estimated recovered revenue
$3,218
per month
- Enquiries missed each month
- 33
- Of those, jobs you'd win back
- 15
- Cost of the plan
- −$497
- Net per month
- $2,721
That is roughly 6.5× the cost of the plan, or about $38,610 a year in work that currently rings out.
The arithmetic
Here is exactly how that number is built
Calculators in this industry have a reputation for flattering assumptions, so ours is shown in full.
- 125 enquiries a week × 30% missed = 7.5 missed a week
- 27.5 missed × 45% close rate = 3.4 jobs won back a week
- 33.4 jobs × $220 average = $743 a week
- 4$743 × 4.33 weeks = $3,218 a month
What this deliberately ignores. We assume the agent books at the same rate you do, which is conservative — it answers instantly, and speed matters enormously on a first call. We also count a recurring customer only once, at a single job's value, when their real worth is that job repeated fortnightly for years.
Equally, it assumes every missed enquiry was reachable and genuine, which will not always be true. Treat it as a sense of scale, not a forecast.
Want the version with your actual numbers in it? Book a demo
See it quote your own rate card
On the demo call we point the agent at your real pricing and you listen to it sell a clean. It is a more convincing test than any calculator.